Head of Marketing
About The Position
easy app is a local search technology and platform to find business, events, and basically everything. We are the largest marketplace in Israel with over 3 million unique visitors per month and a wide variety of uses.
We are looking for a Head of Marketing to lead all our marketing activities.
You'll be responsible for the entire cycle, from strategy to execution at all marketing Channels, online and offline
Responsibilities:
- Build and manage our marketing strategy and plans to optimize business goals
- Responsibility for easy brand. increase brand awareness and strengthen the emotional connection between the brand its users and costumers
- Provide reporting and analysis on core results to all stakeholders
- Maximize the potential of new and existing marketing channels to ensure business growth
- Build relationships and partnerships with different brands and agencies to strengthen easy brand presence
- Work collaboratively with designers, products, and developers
- Manage retention, push and email marketing
- Manage product marketing and user acquisition strategy
Requirements
- 8+ years of experience leading B2B/B2C marketing
- A professional with a creative mindset, skilled at excelling in dynamic environments, and proficient in innovatively experimenting with cutting-edge AI tools.
- Strategic thinker with a data-driven customer-obsessed mindset
- Strong knowledge of analytics tools i.e Google Analytics, Mixpanel,...
- Excellent communication and interpersonal skills
- Self-managed, independent with a can-do attitude with a hunger for challenge and opportunity